{"id":222938,"date":"2022-02-20T01:54:57","date_gmt":"2022-02-20T08:54:57","guid":{"rendered":"https:\/\/www.marioflawless.com\/?p=222938"},"modified":"2022-02-20T01:57:37","modified_gmt":"2022-02-20T08:57:37","slug":"become-better-at-client-management","status":"publish","type":"post","link":"https:\/\/www.marioflawless.com\/become-better-at-client-management\/","title":{"rendered":"5 Fundamentals to Become Better at Client Management"},"content":{"rendered":"<p>You want a successful business, and you need customers. But how do you manage your customer relationships so that they keep coming back? It&#8217;s not as easy as it sounds. Here are 5 fundamentals to become better at client management:<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_50 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\" role=\"button\"><label for=\"item-6615391236cc5\" aria-hidden=\"true\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><input  type=\"checkbox\" id=\"item-6615391236cc5\"><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.marioflawless.com\/become-better-at-client-management\/#What_is_Client_Management\" title=\"What is Client Management?\">What is Client Management?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.marioflawless.com\/become-better-at-client-management\/#Why_do_you_need_to_learn_how_to_manage_clients\" title=\"Why do you need to learn how to manage clients?\">Why do you need to learn how to manage clients?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.marioflawless.com\/become-better-at-client-management\/#The_skills_of_a_great_client_manager_%E2%80%93_ability_to_empathize_with_the_customer_communicate_effectively_and_provide_strategic_recommendations\" title=\"The skills of a great client manager &#8211; ability to empathize with the customer, communicate effectively, and provide strategic recommendations\">The skills of a great client manager &#8211; ability to empathize with the customer, communicate effectively, and provide strategic recommendations<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.marioflawless.com\/become-better-at-client-management\/#How_can_you_improve_your_client_management_skills\" title=\"How can you improve your client management skills?\">How can you improve your client management skills?<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.marioflawless.com\/become-better-at-client-management\/#1_Make_sure_you_understand_the_importance_of_your_role_as_a_client_manager\" title=\"1) Make sure you understand the importance of your role as a client manager\">1) Make sure you understand the importance of your role as a client manager<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.marioflawless.com\/become-better-at-client-management\/#2_Ask_yourself_what%E2%80%99s_important_to_your_current_customers\" title=\"2) Ask yourself what&#8217;s important to your current customers\">2) Ask yourself what&#8217;s important to your current customers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.marioflawless.com\/become-better-at-client-management\/#3_Speak_with_your_customers\" title=\"3) Speak with your customers\">3) Speak with your customers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.marioflawless.com\/become-better-at-client-management\/#4_Make_sure_that_you_are_willing_to_do_whatever_is_necessary_for_your_clients%E2%80%99_success\" title=\"4) Make sure that you are willing to do whatever is necessary for your clients&#8217; success\">4) Make sure that you are willing to do whatever is necessary for your clients&#8217; success<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.marioflawless.com\/become-better-at-client-management\/#5_Have_empathy_when_speaking_with_your_customers\" title=\"5) Have empathy when speaking with your customers\">5) Have empathy when speaking with your customers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.marioflawless.com\/become-better-at-client-management\/#6_Prioritize_your_clients%E2%80%99_needs\" title=\"6) Prioritize your clients&#8217; needs\">6) Prioritize your clients&#8217; needs<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.marioflawless.com\/become-better-at-client-management\/#Frequently_asked_questions_about_client_management\" title=\"Frequently asked questions about client management\">Frequently asked questions about client management<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.marioflawless.com\/become-better-at-client-management\/#5_Fundamentals_to_Become_Better_at_Client_Management_Conclusion\" title=\"5 Fundamentals to Become Better at Client Management Conclusion\">5 Fundamentals to Become Better at Client Management Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"What_is_Client_Management\"><\/span>What is Client Management?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>It&#8217;s important to understand the basics first in order to become better at client management. Client management is the process of understanding and monitoring the needs, wants, and expectations of your clients in order to provide them with a product or service that meets their requirements. Managing your client&#8217;s expectations also involves being able to address their concerns in an effective manner. If you are unable to meet or exceed your client&#8217;s expectations, you may expect a loss of business or word-of-mouth advertising that impacts your bottom line.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Why_do_you_need_to_learn_how_to_manage_clients\"><\/span>Why do you need to learn how to manage clients?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img decoding=\"async\" class=\"alignleft size-medium wp-image-222941\" src=\"https:\/\/mlmgnqlpoccw.i.optimole.com\/w:300\/h:200\/q:mauto\/ig:avif\/f:best\/https:\/\/www.marioflawless.com\/wp-content\/uploads\/2022\/02\/Become-Better-at-Client-Management-Feedback.jpg\" alt=\"5 Fundamentals to Become Better at Client Management\" width=\"300\" height=\"200\" title=\"\">It&#8217;s imperative that you become better at client management, but the reality is that it&#8217;s important for you and your business on many levels:<\/p>\n<p>\u2022 You may lose customers if you aren&#8217;t able to meet their expectations and continue to provide them with new, innovative products.<\/p>\n<p>\u2022 If you are not able to manage clients&#8217; needs, you may need to hire an outside person or company &#8211; which can be costly.<\/p>\n<p>\u2022 If your client is experiencing problems or is dissatisfied with the product or service they receive from you (or your company), they may take to the Internet or social media to voice their complaints.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"The_skills_of_a_great_client_manager_%E2%80%93_ability_to_empathize_with_the_customer_communicate_effectively_and_provide_strategic_recommendations\"><\/span>The skills of a great client manager &#8211; ability to empathize with the customer, communicate effectively, and provide strategic recommendations<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The best client managers that become better at client management are <a href=\"https:\/\/www.entrepreneur.com\/article\/352397\" target=\"_blank\" rel=\"noopener\">empathetic individuals who can think long-term rather than short-term when making decisions for their clients<\/a>. In addition, they are great communicators who can listen as well as speak to their clients. They also have the ability to make strategic recommendations that allow the client to solve a specific problem.<\/p>\n<p>What does this look like in action?<\/p>\n<p>To give you an example of what this looks like in action, let&#8217;s say that a client has a problem with their website. They are having issues with search engine optimization (SEO) and organic rankings, so they want to hire someone who can correct the problem.<\/p>\n<p>An effective client manager might tell them about SEO basics &#8211; how it is important for both short-term results as well as long-term gains in traffic and customer acquisition. This manager might also explain how small changes to the client&#8217;s website content can impact SEO rankings immediately, while larger changes will take more time but ultimately produce better results over the course of several months or even years. Finally, the client manager may make some recommendations for immediate changes that can be made that will produce positive results.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_can_you_improve_your_client_management_skills\"><\/span>How can you improve your client management skills?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The first step here to become better at client management is to start keeping detailed records of all communication and interactions with your clients:<\/p>\n<p>\u2022 When was the last time you spoke with your client?<\/p>\n<p>\u2022 What did they ask of you?<\/p>\n<p>\u2022 What did you give them in response to their request?<\/p>\n<p>It&#8217;s a good idea to make a master list of all clients, regardless of whether or not they are current customers. This will allow you to keep track of their history with your business as well as make it easier when planning new strategies and tactics for speaking with them.<\/p>\n<p>While there are many ways to become better at client management, here are some tips for implementing new ideas and honing existing skills:<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_Make_sure_you_understand_the_importance_of_your_role_as_a_client_manager\"><\/span><img decoding=\"async\" class=\"alignleft size-medium wp-image-222939\" src=\"https:\/\/mlmgnqlpoccw.i.optimole.com\/w:300\/h:200\/q:mauto\/ig:avif\/f:best\/https:\/\/www.marioflawless.com\/wp-content\/uploads\/2022\/02\/5-Fundamentals-to-Become-Better-at-Client-Management-Feedback.jpg\" alt=\"5 Fundamentals to Become Better at Client Management\" width=\"300\" height=\"200\" title=\"\">1) Make sure you understand the importance of your role as a client manager<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>You are responsible for understanding your clients&#8217; requirements so that they continue to use your business or company. While this is almost common sense, some people have trouble accepting this role because they are thinking more about their own needs than those of the customer.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Ask_yourself_what%E2%80%99s_important_to_your_current_customers\"><\/span>2) Ask yourself what&#8217;s important to your current customers<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Think long-term rather than just focusing on short-term gains. Do they want convenient hours, lower prices, or additional features? To become better at client management, you need to understand exactly what&#8217;s important to your current customers.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Speak_with_your_customers\"><\/span>3) Speak with your customers<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><a href=\"https:\/\/www.indeed.com\/career-advice\/career-development\/how-to-ask-feedback-from-customers\" target=\"_blank\" rel=\"noopener\">Ask them what they want, what they expect, and how you can improve the product or service that you are providing<\/a>. You can also ask them to give specific examples of how it&#8217;s made a difference in their life. The more in-tune you are with your customers, the more you&#8217;ll become better at client management<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_Make_sure_that_you_are_willing_to_do_whatever_is_necessary_for_your_clients%E2%80%99_success\"><\/span>4) Make sure that you are willing to do whatever is necessary for your clients&#8217; success<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Even if it means sacrificing some of your time or money. While not every decision will be popular with everyone, remember that most people appreciate knowing where they stand and having straightforward conversations. As long as they understand why something has to happen, they will usually be more than happy to follow through on your recommendations.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"5_Have_empathy_when_speaking_with_your_customers\"><\/span>5) Have empathy when speaking with your customers<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Imagine yourself in their shoes. What do they want and why? Are you able to relate to their situation?<\/p>\n<h3><span class=\"ez-toc-section\" id=\"6_Prioritize_your_clients%E2%80%99_needs\"><\/span>6) Prioritize your clients&#8217; needs<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>By giving them what they need, they will continue to use the product or service that you offer. If it isn&#8217;t right, ask yourself how you can improve it so that your customers are satisfied with their investment in your business or company.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Frequently_asked_questions_about_client_management\"><\/span>Frequently asked questions about client management<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Here are three frequently asked questions that I receive on managing clients:<\/p>\n<p><em>I&#8217;m afraid that my relationship with my client may change if I manage his\/her expectations. How do I manage this problem? <\/em><\/p>\n<p>The best method for managing your client&#8217;s expectations is to always be transparent and truthful. The more you can help them understand what your limitations are, the better they will be able to adapt their requests in order to get the most out of your services.<\/p>\n<p><em>I have several clients who are all asking for different things. How do I manage these competing interests?<\/em><\/p>\n<p>Communicate with each of them on a regular basis in order to ask questions about their specific needs and how you can best serve their interests. It&#8217;s also important not to make promises that you can&#8217;t keep &#8211; this will only lead to disappointment in the long run.<\/p>\n<p><em>My company recently changed ownership, which means my management style has evolved since I had my last client meeting with my old clients. How do I approach this situation?<\/em><\/p>\n<p>Take the time to meet and speak with each of your old clients in order to discuss what you like about working with them and what changes you plan on implementing in the future. They may also have some valuable feedback for how they would like things to be handled in the future.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"5_Fundamentals_to_Become_Better_at_Client_Management_Conclusion\"><\/span>5 Fundamentals to Become Better at Client Management Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img decoding=\"async\" class=\"alignleft size-medium wp-image-1552\" src=\"https:\/\/mlmgnqlpoccw.i.optimole.com\/w:300\/h:300\/q:mauto\/ig:avif\/f:best\/https:\/\/www.marioflawless.com\/wp-content\/uploads\/2021\/04\/Mario-Flawless-Avatar_FP_1.jpg\" alt=\"Become Better At Client Management With Mario Flawless\" width=\"300\" height=\"300\" title=\"\">In conclusion, it is important for business owners and managers to learn how to effectively manage their clients in order to keep track of all communication and interactions throughout the course of a professional relationship with clients. \u00a0This includes both current customers as well as previous ones &#8211; regardless of whether or not they are currently using your services.<\/p>\n<p>Also, it is important to learn how to empathize with clients, communicate effectively, and provide strategic recommendations that will help them solve specific problems. This article offers five ways for business owners and managers to become better at client management in order to improve their skills and manage client relationships.<\/p>\n<p>If you have questions or are looking for some direct one-on-one assistance, <a href=\"https:\/\/www.marioflawless.com\/work-with-mario\/\">reach out to me so that we can work together on your website<\/a>!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>You want a successful business, and you need customers. But how do you manage your customer relationships so that they keep coming back? It&#8217;s not as easy as it sounds. Here are 5 fundamentals to become better at client management.<\/p>\n","protected":false},"author":1,"featured_media":222940,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_analytify_skip_tracking":false,"footnotes":""},"categories":[47],"tags":[],"_links":{"self":[{"href":"https:\/\/www.marioflawless.com\/wp-json\/wp\/v2\/posts\/222938"}],"collection":[{"href":"https:\/\/www.marioflawless.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.marioflawless.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.marioflawless.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marioflawless.com\/wp-json\/wp\/v2\/comments?post=222938"}],"version-history":[{"count":3,"href":"https:\/\/www.marioflawless.com\/wp-json\/wp\/v2\/posts\/222938\/revisions"}],"predecessor-version":[{"id":222944,"href":"https:\/\/www.marioflawless.com\/wp-json\/wp\/v2\/posts\/222938\/revisions\/222944"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.marioflawless.com\/wp-json\/wp\/v2\/media\/222940"}],"wp:attachment":[{"href":"https:\/\/www.marioflawless.com\/wp-json\/wp\/v2\/media?parent=222938"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.marioflawless.com\/wp-json\/wp\/v2\/categories?post=222938"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.marioflawless.com\/wp-json\/wp\/v2\/tags?post=222938"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}